BEATRICE ORSI

I am writing to express my interest in opportunities where growth marketing, performance, and smarter operational execution need to work together. What motivates me most is not only improving campaign results, but also building clearer systems, better decision structures, and more scalable ways of working across marketing teams.

In my current role at Dagsmejan, I work across 5 markets and manage around CHF 100k per month across Meta Ads, TikTok Ads, and Pinterest Ads. My work combines growth marketing, account restructuring, measurement, creative strategy, and stakeholder alignment. Alongside paid social execution, I also help orient discussions on adjacent initiatives such as postcards and podcasts when they affect broader acquisition or growth decisions.

A big part of how I work today is AI enabled execution. I explore tools early, learn them quickly, and turn them into practical workflows. This includes building my own invoice automation system, prototyping MultiMeta as a publishing tool for multi account campaign operations, and using Claude for Excel and PowerPoint to structure complex analysis faster and more clearly. My goal is never to use tools for the sake of novelty, but to translate them into stronger outputs, less repeated effort, and more reliable decision support.

Earlier in my career, I worked in agency style and cross functional environments where I learned how to connect acquisition, reporting, creative thinking, and stakeholder communication. At Talent Garden, for example, I operated as a full funnel acquisition specialist, while in other roles I combined paid media with growth initiatives, process design, and enablement. Over time, this has made me effective not only at improving campaign performance, but also at helping teams work with more clarity, better structure, and stronger decision support.

I would be excited to bring this mix of growth marketing, systems thinking, and AI enabled execution to your team. I am especially motivated by roles where performance, experimentation, and operational improvement need to work together, and where marketing is expected to move beyond delivery into smarter, more scalable ways of working.